Three Decades | DT Swiss

Three decades ago, people were walking around in Buffalo Boots, holding a Discman in one hand playing Nirvana, the other hand holding their flip phone. It was during this time that DT Swiss was founded in its current form. While Buffalo Boots, Discmans, Nirvana and Nokia have almost disappeared from our daily lives, it's hard to imagine the world of high-quality bicycles without the components of DT Swiss.

Since its inception, the idea of manufacturing various reliable products for ambitious cyclists has remained unchanged, maintaining dedication to quality and innovation as an integral part of DT Swiss.

You only turn 30 once. This is our chance to celebrate three decades of innovation and high quality for all ambitious cyclists. To celebrate this milestone, 3 flagship products were created in a limited edition, concentrating the latest technologies and featuring unique designs that will transport you right back to DT Swiss’ origins.

Our lightest Aero wheel gets a new dress to celebrate our 30th anniversary. Rise faster to dominate mountain stages, not only with your speed, but also with your uniquely styled, special edition ARC 1100 DICUT DB 38 3DEC. Dazzle your competitors and spectators with a silver hub and spokes, set in a unique and special rim design.

Mountain bikers looking to break the mold with Enduro wheels will be able to complete their unique build with a pair of EXC 1200 CLASSIC wheels featuring specially designed silver hubs and spokes with red accents; a design straight out of the nineties. Unique style doesn't have to impinge on functionality, these durable wheels are made so you can take on the fastest lines without any worries if your wheels can hold that.

The fastest engaging hub in the DT Swiss range also gets a special design for the occasion. A silver body featuring the original DT Swiss logo in red, inherited from the legendary Hügi hub of 1994, gives you a unique design with a different angle. With 90Tsilver ratchets for a 4° engagement angle, enjoy more direct acceleration out of corners and faster pedal replacement in technical passages.